Is social media SEO really a component of effective digital marketing? We know that social media marketing is an effective way to boost the discoverability of your brand online, but do your tweets and infographic posts factor into search engine rankings? As it turns out, the answer to that question depends on which search engine optimization (SEO) expert you ask.The truth is, social media profiles indeed show up in search results, but there’s much debate
One of the most important things you can do to improve the online presence and visibility of your business is to incorporate quality SEO writing into your website.Without good content writing, your website won’t rank well in online search queries. Most searchers don’t click past the first page or two of search results. If your business isn’t listed there, your site click-through rate (CTR) drops dramatically.This step-by-step beginner’s guide will help you understand what SEO
Are you ready to boost your search traffic? Understanding Search Engine Optimization, commonly known as SEO, is best for you. Considering Google controls more than 90% of the web searches, it’s safe to say that your ranking depends on how you incorporate SEO. You probably know that SEO exists in the marketing world. But do you know how important it is to your marketing strategies? Without SEO, it’s challenging to make it in today’s business realm.
The pandemic has changed the way businesses operate. Most businesses now offer their services online. With so many companies competing with each other, how can you make your brand stand out? How can you most effectively promote your business online?In 2020, over 1.79 billion people bought at least one item online. This figure will rapidly multiply in the coming years. These online audiences are often fickle and impatient. According to research data, 75% of clients expect
If you’ve been following the latest trends in SEO, then you’ve probably already noticed that user experience (or UX for short) has made tremendous gains as a Google ranking factor. That’s right; Google is paying attention to more than just keywords and the structure of your content. As the online market becomes increasingly competitive, Google algorithms are responding by becoming more refined. What do you need to know to keep up with it all? Read